A model where software is delivered online by subscription instead of being bought and installed on the customer's devices.
SaaS stands for software as a service. Instead of buying, installing and updating a program, customers use it through a browser or app and pay a recurring subscription, while the provider handles hosting, updates, security and backups. Accounting, booking and CRM systems are common examples.
For founders, a SaaS product focused on a local sector, such as salons, Quran schools or real estate offices, can be a good opportunity, especially with Arabic and local payment support. Success in this model depends on customers staying for a long time, not on one-off sales. Practical tip: focus on one sector you understand well and solve a recurring problem in it. Track metrics like churn and monthly recurring revenue early; they tell you more about the business's health than sign-up counts.